ClickFunnels

OCTOBER 20, 2021

Step #1: Identify Your Unique Selling Proposition. Note that this isn’t about coming up with a marketing word salad. Instead, determine what unique value your institution provides, then use that unique selling proposition to differentiate yourself. Simply identifying your unique selling proposition is not enough.

Lead generation 264

Lead generation Education Niche Up-sell 264

Hubspot

MAY 3, 2018

Lately we’ve seen more and more HubSpot customers thrive in ecommerce, even though Amazon sells similar or even identical products as them. Nashua, New Hampshire is a quintessential New England city. A trend that is still up-and-to-the-right today. They sell everything imaginable online and are only expanding.

Niche 73

Niche Price Up-sell Retail 73

Hubspot

NOVEMBER 16, 2012

Lesson Number 1: If you’re going to run a Facebook ad campaign, you should at least set up and drive that traffic to a dedicated landing page where your visitors can convert. This lack of consistent visual messaging along the click path is confusing and ends up costing more money than it’s worth.

Technique 78

Technique Territory Campaign Start-ups 78