What is Consultative Sales? 5 Principles and Best Practices
Salesforce
FEBRUARY 12, 2024
However, there are key differences to keep in mind. Even though it might not result in an immediate sale, this relationship-building technique helps reps earn the trust of prospects. If you can uncover that value, you can add it to your pitch. They want to learn what happens to the buyer if the issue is not addressed.
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