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How to Build Effective Sales Compensation Plans for Any Customer Facing Role

Sales Hacker

A recoverable draw makes more sense if your sales rep is taking over an established territory where brand name helps close 80% of the business. 40,000/150 = $267/SQL. Or rather $250/SQL. As the SDR generates 12 SQLs/mo = $3,000 in commission. We look to spend $1,250 for 5 SQLs since this is what the business model is.

SQL 102