Remove 2023 Remove CRM Remove Strategic partnership
article thumbnail

4 Ways Salesforce and WhatsApp Transformed OXXO’s Customer Engagement into Higher Conversions

Salesforce

Enter the Salesforce + Meta partnership. In 2023, OXXO implemented the WhatsApp integration with Salesforce Marketing Cloud, and the team saw immediate and substantial results. With the ability to monitor these changes and updates through its Salesforce CRM, OXXO could optimize campaigns in real time.

article thumbnail

3 New Ways Marketing Cloud Helps You Succeed With AI

Salesforce

You’ll be able to transform the way you interact with your customers and your marketing systems, to do things like: Fuel creativity with data-driven answers with new embedded intelligence, strategic partnership integrations, and segmentation capabilities for marketers in Data Cloud. Let’s take a deeper look. Show me more

Referrals 136
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Fundraising and Working with Strategic VCs with Head of HubSpot Ventures, Brandon Greer (Video)

SaaStr

As a result, startups trying to determine how to approach fundraising efforts may want to consider strategic partnerships with existing company funds. In this edition of SaaStr Workshop Wednesdays, Brandon Greer, Head of HubSpot Ventures, shares tips on fundraising and working with strategic VCs.

article thumbnail

What CEOs Are Missing In Their Attempts to Grow Revenue

Understanding the Sales Force

Automation and Efficiency Tools ( “sales automation tools 2025,” “CRM automation” ): They’re after tools to cut admin time and boost rep efficiency. M&A and Strategic Partnerships ( “M&A for revenue growth,” “marketplace partnerships” ): 56% of CEOs plan mergers or partnerships to scale long-term value.

article thumbnail

How martech vendors can navigate the slow death of net-new deals

Martech

in 2023, according to Gartner’s latest annual CMO Spend Survey. This ongoing explosion in martech has empowered businesses with tools for every conceivable need — from customer relationship management (CRM) and marketing automation to data analytics and personalization. Average marketing budgets have fallen to 7.7%