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The latest AI-powered martech products, platforms and additions

Martech

Before this week’s AI-powered marketing technology releases, here are some interesting and related statistics. 20% to 30% of customer service and support agents will be replaced with generative AI by 2026, according to Gartner. New websites can be prototyped by answering a few simple questions.

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8 Revenue Enablement Strategies That Get Results

Highspot

It ensures all customer-facing teams are equipped to provide a cohesive, consistent customer experience that maximizes growth. In fact, Gartner predicts that around 60% of enablement functions will focus on empowering these teams by 2026. This lets you customize your sales approach for each customer segment.

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10 Ecommerce Trends That Will Influence Online Shopping in 2024

Salesforce

Some ecommerce trends and technologies pass in hype cycles, but others are so powerful they change the entire course of the market. After all the innovations and emerging technologies that cropped up in 2023, business leaders are assessing how to move forward and which new trends to implement. Those days are over.

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How Intelligent Workplace Automation Can Help Enhance Sales Cycle

Sales Pop!

trillion by 2026. Workplace automation is a term that describes the use of technology to automate or streamline business processes. It also gives companies access to real-time data on a larger scale than ever before, which can improve decision-making, increase productivity, and enhance customer service.

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The Surprising Thing Your Customers Want — And They Might Not Even Realize It

Salesforce

Studies show that 77% of Gen Z value customized interactions, and 76% want digital communications they can customize based on their preferences. By 2026, Gen Z will comprise the largest share of the U.S. In other words, “In three years, you won’t have a customer base without customer intimacy,” said Sumner.