Remove 2028 Remove Meeting Remove Relationship building Remove Technology
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How to unlock more value from your event content

Martech

The event was incredibly successful: Sales booked dozens of on-site meetings, NPS scores were high and brand awareness skyrocketed. It isn’t a technology issue: New tools make it easy for even nontechnical staff to pull high-quality transcripts from sessions or video clips from panel interviews. And we were getting paid for it.

Campaign 127
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What is CRM and how does it support marketing?

Martech

Customer relationship management (CRM) is the technology brands use to nurture relationships with their customers. CRM systems are often confused with customer data platforms (CDPs) because they both store customer data, but the two are designed to meet different challenges. Types of CRM systems available.

CRM 98