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If this still doesn’t bring any patterns, red flags, or breakthroughs that you can identify as a salessupport problem, it’s time to look deeper. Record the stages of your sales funnel, from engaging customers to closing the deal. Do you need to do deeper pre-sale research? Second, analyze your sales operations.
2) Sales/Support. Your customer service and sales staff -- or anyone interacting with leads and customers on a daily basis -- often have the closest view into the challenges your customers face and the questions your prospects have. 3) Conduct interviews. 4) Run an experiment. 4) Run an experiment.
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