A/B testing, Campaign, Minimum Viable Product and X-functional

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A/B testing

Campaign

Minimum Viable Product

X-functional

Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

FEBRUARY 3, 2022

It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Where campaigns to build brand awareness and generate top-of-funnel sales drive traditional marketing, data across the entire customer lifecycle drives growth hacking in marketing.

Growth

Growth Referrals Minimum Viable Product Drivers/motivators

How to Use Smoke Tests to Validate Your Product or Feature Ideas

ConversionXL

FEBRUARY 28, 2017

There, a smoke test is the process of running test cases involving the “important functionality of a component or system, to ascertain if crucial functions of the software work correctly” Using this definition, smoke tests address questions like… Does the program run? If I do X, I expect Y.

Product

Product X-functional A/B testing Minimum Viable Product

Technology Sales Today

Acquire New Users by Adding Growth Hacking to your Marketing Strategy

How to Use Smoke Tests to Validate Your Product or Feature Ideas

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