ConversionXL

JUNE 3, 2019

Compare that to more than two-thirds of CMOs who expect to increase customer acquisition, increased purchase volume, and more effective cross-selling: That’s too bad. What’s more is that an A/B test of the message—changing “Why did you cancel?” to “What made you cancel?”—provided provided a near 19% response rate.

Customers 82

Customers Non-Profits Profit margin Objectives and Key Results 82

ConversionXL

JUNE 5, 2014

But actively collecting and leveraging that feedback has become one of the most important drivers for continuous improvement at Groove”. What’s more is that an A/B test of the message, changing “why did you cancel?” greater ability to upsell & cross-sell. There’s no way around it, it still sucks[.]

Customers 115

Customers User Experience Profit margin A/B testing 115

ConversionXL

JUNE 5, 2014

But actively collecting and leveraging that feedback has become one of the most important drivers for continuous improvement at Groove”. What’s more is that an A/B test of the message, changing “why did you cancel?” greater ability to upsell & cross-sell. There’s no way around it, it still sucks[.]

Customers 112

Customers User Experience Profit margin A/B testing 112

ConversionXL

JUNE 5, 2014

But actively collecting and leveraging that feedback has become one of the most important drivers for continuous improvement at Groove”. What’s more is that an A/B test of the message, changing “why did you cancel?” greater ability to upsell & cross-sell. There’s no way around it, it still sucks[.]

Customers 105

Customers User Experience Profit margin A/B testing 105

ConversionXL

JUNE 5, 2014

But actively collecting and leveraging that feedback has become one of the most important drivers for continuous improvement at Groove”. What’s more is that an A/B test of the message, changing “why did you cancel?” greater ability to upsell & cross-sell. There’s no way around it, it still sucks[.]

Customers 98

Customers User Experience Profit margin A/B testing 98