Lead Fuze

JUNE 22, 2023

Specialist marketing agencies have emerged as key players in navigating this dynamic environment. We’ll further touch on the convenience offered by outsourcing to such companies, saving you time while ensuring optimal results. What is a specialist marketing agency and how can it benefit your business?

E-commerce 40

E-commerce Objectives and Key Results Lead generation Campaign 40

ConversionXL

JULY 21, 2022

Omnichannel marketing is the combination of offline and digital marketing channels to create a consistent customer experience at every touchpoint and every stage of the buyer’s journey. As McKinsey research notes: “Given the choice of in-person, remote, and e-commerce channels, purchasers have shown they want them all.”.

Customers 118

Customers Non-Profits E-commerce Objectives and Key Results 118

ConversionXL

MAY 24, 2013

A strong A/B testing plan will allow you to increase your revenue. A/B testing produces concrete evidence of what actually works in your marketing. Multivariate Testing – Testing several elements at a time. But we will also dwelve into the differences between A/B testing and Multivariate testing.

A/B testing 131

A/B testing Objectives and Key Results E-commerce Real Estate 131

ConversionXL

JANUARY 22, 2015

You ran a test, and had a solid winner – the sample size was adequate, test ran for 2 business cycles, confidence level was above 95% – and the lift was like 10%. You’re confident in the result – and implement the winner on your site. Better to find C which beats both A and B! How would you know?

A/B testing 120

A/B testing CTR Objectives and Key Results E-commerce 120

ConversionXL

APRIL 3, 2018

Transparency correlates to agility (Does your CEO know how many tests you ran last month?). Aligning customers & business objectives. Assign content & channels for each experience. Experiences happen in loops. Map all key profiles & data. You have 2 types of users: occasional users and frequent users.

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106