ConversionXL

NOVEMBER 6, 2015

You have an A/B testing tool, a well-researched hypothesis and a winning test with 95% confidence. There are factors threatening the validity of your test, without you even realizing it. Quite simply, validity threats are the factors that threaten the validity of your A/B test results. Not so fast.

A/B testing 133

A/B testing Cross-sell Campaign Represent 133

Hubspot

AUGUST 7, 2018

But the internet can be an overwhelming and all-encompassing entity, filled with videos and recipes and news articles and e-commerce sites. Paid social media can attract new customers to your brand or product, but you’ll want to conduct market research and A/B testing before investing too much in one social media channel.

E-commerce 101

E-commerce Campaign A/B testing Engineering 101

Salesforce

FEBRUARY 13, 2024

Users can sign up for a mailing list through various channels, including website sign-up forms, newsletter subscription boxes, and during the checkout process on an e-commerce platform. Let’s say a clothing retailer sends exclusive promotions to subscribers who opted in.

E-commerce 111

E-commerce A/B testing Legal Campaign 111