Remove A/B testing Remove Real Estate Remove User Experience Remove X-functional
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5 Tactics to Changing How Your Organization Thinks About Optimization

ConversionXL

Once everyone starts brainstorming, have them narrow down their changes into the 4 main types: Real Estate. If you get a large enough pool, focus on real estate first and come up with as many ways you could arrange the lego pieces of the page. That is your first test. Did our users change? Presentation.

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Mastering Mobile Popups

ConversionXL

Smartphone screens offer an incomparably scarcer real estate that desktops or even tablets. For example, the most common screen size is still 780 x 1280 pixels. Connection speed affects user experience too. Finally, the user behavior on mobile is different too. Note, this wasn’t an A/B test.