The 5% Institute

AUGUST 7, 2023

In today’s dynamic business landscape, possessing a comprehensive set of skills is crucial for any successful account manager. The role of an account manager goes beyond mere customer service – it involves nurturing client relationships, driving revenue growth, and enhancing a company’s reputation.

Account management 52

Account management Negotiate X-functional Cross-sell 52

Heinz Marketing

SEPTEMBER 17, 2018

Melissa: Yeah, so I’d say that sales enablement, I fell into it, I think like a lot of folks do, they fall into sales enablement through a function of necessity and accident, happy accident. Melissa: My strong opinion is that the sales enablement function should report up into sales. Melissa: Yeah.

Pipeline 57

Pipeline X-functional Sales CRM 57

SaaStr

MARCH 17, 2020

This is where that growth into kind of mid market and enterprise really kicks in as I referenced that 3.5X deal size growth. We hire all these new enterprise account executives. CSM, account manager, AE, whoever is kind of running point as the quarterback of the relationship, they can also just ask.

Clients 57

Clients Service Customers Start-ups 57

SaaStr

MAY 10, 2019

Harry Stebbings: Can I ask, I had Ben Braverman and the CRO of Flexport on the show the other day and he said it’s wonderful to have SDRs and account managers and sales reps but it doesn’t create the best personalized buying experience when you’re continuously handed off to the separate specialized function.

X-functional 54

X-functional SQL Pipeline GTM 54

SaaStr

MARCH 15, 2019

In order to drive growth, and revenue, and customer experiences for their partners and this is really changing how people institutionalize processes at organizations. Harry Stebbings: That’s super funny, actually, I couldn’t agree with you more in terms of the integration of accounts. Product, engineering, executives.

Sales 40

Sales Up-sell Meeting Engineering 40