agency 12-traditional-marketing-tactics-with-surprisingly-high-rois 
Sales Hacker
OCTOBER 7, 2021
Questioning what we can achieve and how far we can stretch is a tactic to evaluate our choices. Women in sales often have a polarizing experience. It has little to do with the work itself, and more to do with the societal pressure, norms, and bias that exist in 2021. We’re often encouraged to hide, toughen up, and bury our emotions.
ConversionXL
JANUARY 29, 2014
Customer loyalty expert Fred Reichheld also reports in his book “ The Ultimate Question ” that businesses saw an average of 2x revenue growth by simply increasing their overall brand advocacy by only 12%. …it seems that a higher ROI may lean in the favor of word-of-mouth advertising. So, Why Don’t We Prioritize Testimonials?
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