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5 Content Marketing Strategies for Niche B2B Industries

ConversionXL

Content, including articles, guides, and case studies, can still generate prospects and customers consistently—you just need to approach distribution from a different angle. Electrical components might be an integral part of guitar amplifiers. Create movement-first content to build credibility.

Niche 133
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Episode 22: How Commtrex is Helping Modernize the Rail and Freight Industries

Spiro Technologies

And rail has a significant tailwind behind it because of the sustainability angle. And then when you look at commodities, Specifically, you think about your consumers and producers of raw materials, that’s closer to 60% of all goods that are commodities that are moved by rail. Adam Honig: Yeah, no, that’s that.

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PODCAST 145: Lessons Learned From Winning by Design with Jacco van der Kooij

Sales Hacker

Guided selling with Revenue Grid allows you to guide reps step by step through every deal, reducing guesswork and increasing consistency, so your teams have the best odds with every opportunity in the pipeline. He holds a BSc in electrical engineering and an executive MBA from the University of Leicester.

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SaaStr Podcast #388 with Okta CMO Ryan Carlson

SaaStr

I studied electrical engineering. Ryan Carlson: And so for tech startups, when they’re small, the product story and the company story are one and the same, but as they get bigger, the company story starts to take on a different angle. I started in Silicon Valley a long time ago. It takes on more significance.