Sales Hacker

JANUARY 13, 2021

The licensee embeds the third-party software into its application to improve it by adding new functionality or features, or enhancing existing functionality or features. Depending on the software, implementation, and go-to-market (GTM) strategy, considerable costs and internal resources could be needed for a successful deployment.

GTM 74

GTM Negotiate Profit margin Contract 74

Sales Hacker

SEPTEMBER 29, 2020

I’m not a lawyer, I’m actually an engineer by classical training, and it’s been a fun and interesting ride to work with this community. Not me personally, but a bunch of smart PhDs and software engineers, they’re the ones that can make it a reality. So we’re excited, we stumbled into this journey.

Contract 108

Contract X-functional Objectives and Key Results Legal 108

SaaStr

SEPTEMBER 13, 2020

Law number three, this is huge, particularly in COVID, so we’re going to talk about this a little bit differently. Everyone is trying to figure out the go-to-market learning curve. Transcript of Episode 374: Henry Schuck: Every company big and small is realizing that high quality data is a necessity to go to market.

Non-Profits 63

Non-Profits Strategize Trust Growth 63

SaaStr

AUGUST 19, 2020

More specifically, you want to identify the single gear of your growth engine that’s really slow or stalled where you bring to bear overwhelming force. So if you haven’t experimented with an ROI calculator in your go-to-market motion, I’d highly encourage it. So that’s one example of many.

E-commerce 102

E-commerce Price Start-ups Growth 102