Predictive Analytics in 2018: What’s Possible, Who’s Doing It, and How
ConversionXL
OCTOBER 4, 2018
which customers will buy one or more products for a cross-sell or upsell. The other half have a mix of data sources, which inevitably include an offshore SQL database (or ten) managed by an external vendor whom no one can track down. which segment, test, or personalization a user is most likely to respond to. customer churn.
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