B2C Commission CTR UX 
Hubspot
JUNE 19, 2014
B2C: Business-to-Consumer. To calculate, follow these steps for a given time period (month, quarter, or year): Add up program or advertising spend + salaries + commissions + bonuses + overhead. CTR: Clickthrough Rate. CX: Customer Experience (See UX). UX: User Experience. B2B: Business-to-Business.
Hubspot
MARCH 10, 2016
5) B2C (Business-to-Consumer). For example, Amazon, Apple, and Nike are primarily B2C companies. 15) Clickthrough Rate (CTR). To calculate CAC, follow these steps for a given time period (month, quarter, or year): Add up program or advertising spend + salaries + commissions + bonuses + overhead. 91) User Experience (UX).
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