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Where Does Pinterest Fit in Your Marketing Mix?

ConversionXL

Niches that work well on Pinterest. Because Pinterest is a visual platform, niches such as recipes, travel, fashion, parenting, home decor, and fitness do incredibly well (similar to Instagram). Since finance is one of the most competitive and expensive niches on Google Ads , it’s a unique—if challenging—opportunity on Pinterest.

CTR 114
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Is your YouTube Channel a brand video graveyard? How to revive it

Search Engine Land

It comes about when brands fail to do the following: Create engaging content that resonates with their audience. But generally, most businesses can find a hook or a niche that is interesting and visual enough. Build it and they will buy YouTube can influence the purchasing decisions of both B2B and B2C buyers.

Niche 99
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8 Times When You Shouldn't Feel Guilty About Using PPC

Hubspot

Have you ever done a search for your company's name in a search engine, and another brand comes up in the advertisements? But some people are doing this kind of stuff anyway, and you want to be the first ad to pop up (and maybe the only ad) when someone performs a branded search. Finding a Ridiculously Niche Audience.

Niche 73
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9 Reasons Your Marketing Agency's Retainers Aren't Bigger

Hubspot

Many suffer through the ups and downs of the cash-flow roller-coaster because they never make the switch to recurring-revenue engagements. Every year, their percentage would go up. Just a few years ago, it was possible only to measure CTR of paid ads and not ultimate conversion rates. I have hundreds of stories like this.

Clients 73
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9 LinkedIn Ad Case Studies That Marketers Can Learn From

Hubspot

A Text Ad shows up in a member's right column, where other promoted content lives, while Message Ads are sent directly to inboxes. NerdWallet's Follower Ads. Follower Ads about the company's self-proclaimed "nerdy" company culture would bring interested LinkedIn members to their Careers Page, where jobs are posted. Image Source.

CTR 101
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How to Check the ROI of Your ABM Strategy

Sales Hacker

The prospects soak up everything your marketing team has to say. The ABM approach supercharges growth whether you are in enterprise B2B, B2C commerce, or a SaaS affiliate marketer. Click-through rate (CTR): Is the number of clicks your ad gets divided by the number of times they show your ad (impressions). Pipeline velocity.