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I Just Want to Maintain Contact Records In My CRM

Adaptive Business Services

Before there was CRM (Customer Relationship Management), there was CM (Contact Management). Today’s CRMs are still based on their CM roots but they are now much much more than that. While Contact Managers were typically used solely by salespeople, CRM can be used by multiple departments in your organization.

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How CRM Lost It’s Social … and How It Gets It Back!

Adaptive Business Services

As far back as 2010 (maybe even earlier), I was writing quite a bit about how CRM was not addressing the fact that people were now connecting, conversing, and developing relationships on the new social channels. Around this same time I was contacted by Jon Ferrara who was getting ready to introduce Nimble Social CRM.

CRM 77
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Selling Semantics

Adaptive Business Services

Let’s start with CRM (acronym), Customer Relationship Management. We used to call them Contact Managers, but should we really be managing our contacts? No, we should be managing our relationships. . Apparently managing is now a bad word. Fundamentally, selling has not changed.

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Becoming a Master Networker – Tracking Your Results

Adaptive Business Services

However, if tracking your networking activities and results will be a subset of a more advanced CRM (Customer Relationship Management) application, you may want to spend a bit more. If you already have a good CRM, you should be able to easily modify it to include networking activities and results.

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NEW! Nimble CRM Customization Package

Adaptive Business Services

I have identified 20 distinct areas where we can customize your Nimble CRM account to meet your specific needs and we can do that in one to three meetings (3 hours total). Let’s say that I have a 60% close ratio and I need to sell $100,000 each month. Moreover, Craig’s live training sessions on Nimble CRM were exceptional.

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What Should You Expect From a Low-Cost CRM?

Adaptive Business Services

When I first started using CRM (Customer Relationship Management) software in the late 80’s, they were based on DOS, desktop only, and we called them Contact Managers. Most early adopters were using these applications primarily as selling tools. You master CRM basics and you clearly define your processes.

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16 marketing automation platforms your organization should consider

Martech

They also integrate seamlessly with many third-party CRM and other point solutions to offer extended capabilities. Dynamic content makes it easier for marketers to highly personalize content and messages based on customer preferences. Act-On also says its customers enjoy the best email deliverability rates in the industry.