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Inbound Marketing Lessons From Dr. Pepper [Marketing Update]

Hubspot

Boston Region Entrepreneurship Weeks is a non-profit that has been around for two years and has focused on celebrating and recognizing the entrepreneurial spirit in Massachusetts. BREW’s goal is to connect and network entrepreneurs in the region. BREW Boston Kickoff! Prizes, gifts and the office giveaway results!

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FAQ This! Now That the FCC Voted to Repeal Net Neutrality, What Happens?

Hubspot

regions, there isn't much competition -- if any -- for ISPs or cable providers. We are helping consumers and promoting competition,” Chairman Pai stated prior to the vote. They say that competition is good for the consumer -- it provides the public with various pricing and provider options from companies both large and small.

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Marijuana Marketing: Can the Blossoming Cannabis Industry Overcome 'Stoner' Stereotypes?

Hubspot

And, more generally, what are their tactics and strategies for promoting marijuana and marijuana-related products in a not-so-easy-to-navigate legal environment? And as legalization campaigns continue to crop up around the world , marijuana marketing will undoubtedly become more and more of an international issue. Let's find out.

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Marketing is usually the first touchpoint; through targeted campaigns, prospective buyers are pulled in via digital ads, physical promotions, webinars, and other marketing materials. Once a lead is landed, sellers collaborate with marketers to learn about them based on their engagement with marketing campaigns.

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What is a SPIFF in Sales? Benefits, Types, and When to Use

Salesforce

Ideal for: Motivating individuals and teams to push beyond the minimum goal Mystery SPIFFs: Keep salespeople guessing until the end of the promotion period. While a SPIFF rewards individual salespeople for exceeding their personal sales quotas, a SPIV ( S ales P rogram I ncentive V oucher) incentivizes teamwork.