Martech

OCTOBER 6, 2022

As a solution for marketers, it allows visibility into content and timelines for campaigns; but it’s not just for marketers. At a somewhat smaller scale, Minnesota’s top newspaper, the Star Tribune, has been having success with Optimizely’s experimentation product. Star Tribune’s subscription success.

Territory 97

Territory Government Campaign Engineering 97

SaaStr

NOVEMBER 16, 2020

I was at a little company in Minnesota called Stellent that was acquired by Oracle. Andy MacMillan: So I love the idea of having big and bold branding campaigns, building an army of followers that are for what you’re doing, but you have to have that intuition, right? We look at every team’s pipeline by stage, by revenue.

Pipeline 81

Pipeline Territory Price Product 81

Salesforce

MARCH 11, 2024

Marketing is usually the first touchpoint; through targeted campaigns, prospective buyers are pulled in via digital ads, physical promotions, webinars, and other marketing materials. Once a lead is landed, sellers collaborate with marketers to learn about them based on their engagement with marketing campaigns.

Sell 59

Sell Cross-sell Territory CRM 59

Salesforce

MARCH 1, 2024

Ideal for: Motivating individuals and teams to push beyond the minimum goal Mystery SPIFFs: Keep salespeople guessing until the end of the promotion period. While a SPIFF rewards individual salespeople for exceeding their personal sales quotas, a SPIV ( S ales P rogram I ncentive V oucher) incentivizes teamwork.

Commission 52

Commission Teamwork Objectives and Key Results Territory 52