Search Engine Land

JUNE 14, 2023

Google may be forced to sell part of its ad business after being charged with violating the European Union’s antitrust laws. Why we care: If Google does sell part of its ad business, it could mark the start of a new digital marketing era with a more competitive market and fairer pricing. What has Google said?

Commission 95

Commission Retail Advertising/ Marketing Engineering 95

Search Engine Land

JANUARY 8, 2023

This was welcome news for advertisers who had been adding the same lists of negative keyword accounts manually or using a script to automate cross-account negative lists. . For accounts in a managed account, you could set up a single list of negative keyword in the top-level Shared Library that could then be associated at the account level.

Referrals 91

Referrals CTR Launch Engineering 91

Hubspot

MAY 3, 2018

Lately we’ve seen more and more HubSpot customers thrive in ecommerce, even though Amazon sells similar or even identical products as them. Nashua, New Hampshire is a quintessential New England city. A trend that is still up-and-to-the-right today. They sell everything imaginable online and are only expanding.

Niche 73

Niche Price Up-sell Retail 73

Hubspot

NOVEMBER 16, 2012

And if you’re not already using Facebook Ads (or you’ve tried in the past and failed), you may have noticed there’s not a whole ton of advice out there that helps to explain why Facebook ad campaigns flatline. But what if your campaign had all those things. and still tanked? What could've gone wrong?

Technique 78

Technique Territory Campaign Start-ups 78

Salesforce

MARCH 11, 2024

You decide to go for it… This is what account-based selling (ABS) is like. Read on to learn how to grow your business with account-based selling. What you’ll learn: What is account-based selling? Watch the demo What is account-based selling?

Sell 59

Sell Cross-sell Territory CRM 59