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The SaaS Playbook for Moving Up-Market

Sales Hacker

Enterprise sales reps need to have business expertise, process management skills, and strategic planning to be able to close the deal. It’s a more strategic, creative sale. The actual campaigns and programs may change depending on who you’re targeting. I’ve found the best campaigns are multi-channel.

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How to design and execute a rock-solid AI strategy that delivers results

SalesLoft

The inflection point for go-to-market teams Today, AI has moved to the forefront of many companies’ strategic plans. In the example above, we know we want to draft an email as part of a wider campaign. This opened the floodgates for companies to witness firsthand the capabilities of AI and its growth over the past few years.

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