Remove Click Through Rate Remove Commission Remove SQL
article thumbnail

170 Sales Terms From A – Z: The Updated Glossary of B2B Sales Definitions

Sales Hacker

Click Through Rate (CTR). Commission. Click Through Rate (CTR) is typically expressed as a percentage and refers to the number of clicks on a link (usually an ad) divided by the number of times the page containing the link is shown. Challenger Sales Model. Champion/Challenger Test. Closed Won.

B2B 105
article thumbnail

Growth marketing 2024 playbook: Focus on customer lifetime value

Search Engine Land

Potential KPIs: Conversions by source/medium, conversions by landing page, MQL to SQL conversion rate Activation: Conversion rate optimization Question: How can I improve the customer experience? Commission-based incentives from affiliate links. Upgraded service or gifts in exchange for testimonials or reviews.

Growth 93
article thumbnail

Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Analytical capability: Possessing Excel or SQL skills to extract data and gather insights on experiments to make better decisions. In the acquisition phase, measure these performance metrics: Customer acquisition cost Conversion rate Website traffic Click-through rate Bounce rate Quality of leads.

Growth 113