ConversionXL

NOVEMBER 17, 2022

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1. Bounce rate.

A/B testing 106

A/B testing UX Objectives and Key Results Non-Profits 106

ConversionXL

FEBRUARY 3, 2022

Your market goals now are to increase market share and create brand preference. Use your findings to fine-tune customer personas and make data-driven UX decisions. This deep dive will help you establish how your messaging stacks up against your rivals and which aspects of your brand and product will help you stand out.

Growth 102

Growth Product Objectives and Key Results User Experience 102

ConversionXL

APRIL 18, 2019

And, by extension, the key to maintaining and growing its search market share, thus capturing more eyeballs for ads.). The initial consumer research that starts with “coffee grinder” may yield follow-up queries like “conical burr grinder reviews” as the searcher progresses toward a purchase. Learn something (e.g.

UX 126

UX Engineering Click Through Rate Follow-up 126

ConversionXL

FEBRUARY 27, 2019

The Introduction phase is rarely profitable, and product launches are expected to push products up a steep Growth curve—and into the black. Instead, the product manager should keep iterating on the press release until they’ve come up with benefits that actually sound like benefits. Write a Frequently Asked Questions document.

Launch 110

Launch Product Campaign Cold Call 110