Beware Complexity Bias: Stop Overcomplicating Your Sales Process
Sales Hacker
JANUARY 23, 2023
It’s more thrilling to come up with conspiracy theories for why cryptids exist than to admit that even with all our digital cameras and technologies, we still don’t have a Bigfoot selfie. That’s a fantastic statistic — but you can’t work those odds if you aren’t picking up the phone. It’s relevant today because people still resist it.
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