Contract Conversion Event Production 
Martech
JANUARY 20, 2022
That’s the choice facing virtual event producers now, and the benefits and pitfalls of each approach apply to virtual event production as well. You’ll avoid pointless conversations with the hundreds of vendors now vying for your virtual event business. See examples of martech stacks here.
Salesforce
JUNE 7, 2023
A microsite is usually a one-page, standalone site that focuses on content for a specific purpose, such as an event, product launch, or engagement strategy. If your goal is to have customers sign a contract, avoid giving them other options. What makes microsites so successful and strategic is their simplicity.
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