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Virtual events: The ultimate marketers’ guide

Martech

Most virtual events feature more than one presentation. Webinars , which have been produced since the 1990s, are one variety of virtual event. In addition, 1-to-1 meetings arranged between vendors and participants may be offered as a component of virtual events or may be the entirety of the programming.

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6 Strategic Design Tips for Converting Your Pitch into a Microsite

Salesforce

A microsite is usually a one-page, standalone site that focuses on content for a specific purpose, such as an event, product launch, or engagement strategy. Will it be used as a takeaway after a client meeting or serve as the sole engagement for your strategy? Keep your objective concise and simple.