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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Here are four best practices to follow to launch a successful ABS strategy: 1. Average contract value: What is the annualized revenue per customer contract? Show prospects that you understand their needs and preferences to help you build trust, forge strong relationships, and land new accounts.

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How to Negotiate Your Next Sales Contract: 9 Tips for Success

Salesforce

To successfully negotiate a contract in today’s sales climate, you need to prioritize relationship building over persuasion, practice active listening, and empathize with your customers’ challenges. What you’ll learn: What is contract negotiation? Why is contract negotiation important?