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Start-Ups VS Enterprise: Which Sales Team Should You Work for? (Infographic)

Sales Hacker

Enterprise sales organizations usually have well-established procedures , workflows, customer relationship management , and forecasting systems. They also have well-developed workflows for lead-processing and drafting and revising of contracts. Sales Support. Start-ups often develop informal workflows from “scratch.”

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Crossing the Chasm by Geoffrey Moore

The Lost Book of Sales

In sum, to the pragmatist buyer, the most powerful evidence of leadership and likelihood of competitive victory is market share. From there the goal is to win the nod and get the contract through purchasing, the PO signed, and the work under way.