B2B Websites: 10 Best Practices for UX and Design
ConversionXL
JUNE 16, 2019
Compare that to Georgia-Pacific. As users learn about your products and services—or are on a critical page in your conversion funnel—keep your buyer on task and on your website by eliminating external links. In any conversion-oriented page, there should always be a “most wanted” next step. Jakob Nielsen. Accordions.
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