SaaStr

JULY 27, 2022

If a SaaS business hopes to win over the SMB market successfully, it will need a precise GTM approach. At the SaaStr Europa 2022 event, Accel Partner Philippe Botteri interviewed PayFit CEO & Co-Founder Firmin Zocchetto to ask about his GTM strategy. . Secret 5: Build a B2C Rather Than a B2B Marketing Engine. Key Takeaways.

Go To Market 80

Go To Market GTM B2C Price 80

Sales Hacker

NOVEMBER 8, 2021

How good are you at relationship building and flexing that listening muscle? Making the shift from SDR to a marketing role is a big one as it pulls you out of the sales and GTM spheres into something slightly different. SDRs can make excellent customer success reps.

GTM 105

GTM Clients Sales Technology 105

Sales Hacker

NOVEMBER 15, 2017

B2B is an acronym for Business-to-Business, a model for selling, relationship-building or engagement. . B2C is an acronym for Business-to-Consumer, a model for selling, relationship-building or engagement. . Base Salary refers to an agreed-upon amount of payment an employee received as compensation for work rendered.

B2B 99

B2B E-commerce Cold Call Represent 99

Heinz Marketing

JANUARY 13, 2022

Whether or not you are taking an account-based approach to your GTM motions, your customers expect a consistent message and experience across teams. How are you investing in not just the playbooks but also the team-building across teams to facility the kind of day-to-day collaboration required here? But buildings don’t write checks.

B2B 135

B2B Objectives and Key Results Campaign Cross-sell 135