Remove CRM Remove Objection handling Remove Represent Remove SQL
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Master the Sales Development Playbook to Boost Growth

Highspot

Whether you call them SDRs, account executives (AEs), or business development representatives (BDRs), their ability to engage prospects through persistent, multi-channel communication outreach, and swift follow-up strategies is critical in transforming leads into viable opportunities and improving retention.

Growth 52
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Sales Development: What It Is, Why It Matters, And How To Do It Right

Sales Hacker

They use the company’s CRM pretty much like a limb but they also probe the deep corners of social media to discover new prospects. 2) Align sales and marketing efforts based on SQL definition. Vet lead into the sales pipeline as Sales Qualified Lead (SQL) if potential value justifies further allocation of resources .

SQL 48
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How To Manage Your Sales Pipeline: Best Practices for Sales Pipeline Management

Outreach

Common B2B sales pipeline stages: Prospecting Qualification Needs Analysis Value Proposition Identification of Decision Makers Perception Analysis Proposal/Price Quote Negotiation/Objection Handling Closing/Deal Signing Referrals/Upselling. Clearly define those stages and customize your tools (CRM, automations, etc.)