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SaaStr Podcast #395 with UserTesting CEO Andy MacMillan

SaaStr

I was at a little company in Minnesota called Stellent that was acquired by Oracle. I think product marketing to me is really kind of in that Jeffrey Moore adoption curve model of like crossing the chasm to me, it’s the product marketing challenge, right? I mean, nothing makes me happier than talking about crossing the chasm.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

You can rise within a company selling your ideas, or you can go off on your own and be your first salesperson. Anita Nielsen is a best-selling author and sales performance coach. Founded Why Sales Network, a global sales training company to provide valuable content to develop the next generation of leaders. Anita Nielsen.

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

You decide to go for it… This is what account-based selling (ABS) is like. Read on to learn how to grow your business with account-based selling. What you’ll learn: What is account-based selling? Watch the demo What is account-based selling?

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