CTR User Experience UX X-functional 
ConversionXL
JULY 28, 2020
In other words: Behavior = motivation x ability x prompt. Without understanding the psychology behind the choice architecture, these “bad” nudges can hurt the user experience. With the data you get from testing on-site nudges, you can gather behavioral and even psychographic data about your users.
Hubspot
MARCH 10, 2016
15) Clickthrough Rate (CTR). A type of online advertising that takes on the form and function of the platform it appears on. That means it's usually a piece of sponsored content that's relative to the consumer experience, isn't interruptive, and looks and feels similar to its editorial environment. 91) User Experience (UX).
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