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10 of the Most Memorable Marketing Campaigns of 2012

Hubspot

Proctor & Gamble: Thank You, Mom. On Mother's Day 2012, P&G launched a campaign called "Thank You, Mom." For a company whose products or services aren't directly related to sporting goods, P&G generated more coverage for this campaign than a lot of other companies like Nike whose products relate directly to the Olympics.

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Ben & Jerry, theSkimm & Apple: The Inspiring Stories of 10 Famous Co-Founders

Hubspot

1) William Procter & James Gamble (P&G). Talk about a co-founder relationship being personal: William Procter and James Gamble, co-founders of what would become one of the world's largest companies, were brothers-in-law. So in 1837, they took their father-in-law's advice and Procter & Gamble was born.

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Building a Global SaaS Empire: 5 Bets That Paid Off with Freshworks Founder & CEO Girish Mathrubootham

SaaStr

They’re spending a lot on online marketing and acquisitions and servicing all those leads from a low-cost place like India. Freshdesk was launched in 2011 as its first product, and its second product was released in 2014, with faster growth than the first. Sales cost was 20% of CAC, and marketing was 80%. Why is this important?

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22 Companies With Really Catchy Slogans & Brand Taglines

Hubspot

This little quip cleverly incorporates two of the service's benefits: cost and convenience. campaign, not everyone remembers that it was launched by the California Milk Processor Board (CMPB). Bounty paper towels, made by Procter & Gamble , has used its catchy slogan "The Quicker Picker Upper" for almost 50 years now.

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22 Companies With Really Catchy Slogans & Brand Taglines

Hubspot

This little quip cleverly incorporates two of the service's benefits: cost and convenience. campaign, not everyone remembers that it was launched by the California Milk Processor Board (CMPB). Bounty paper towels, made by Procter & Gamble , has used its catchy slogan "The Quicker Picker Upper" for almost 50 years now.

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The Ultimate Guide to Advertising in 2018

Hubspot

Introduce a new product or service to the market. Once products and services arose, so did the need to make them known. Powers said the focus should be on why the consumer should buy your product or service — a message that still resonates for good reason today. 1994 : The first email spam campaign launches.

Promote 53
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The Ultimate Guide to Blockchain

Hubspot

Two years later, Ethereum launched their new platform, allowing users to expand blockchain’s functionality beyond cryptocurrencies. Using smart contracts, you could automatically pay your electric bill once your electricity usage hits a certain amount. To date, the platform has raised over $3.4 But it doesn’t end there.

Contract 101