Martech

DECEMBER 1, 2023

There are two extremes when it comes to driving better customer acquisition results: Expanding the team, hiring more salespeople or business development representatives (BDRs). You don’t buy an electric screwdriver to drive nails, do you? Cutting down costs on marketing and advertising. In some cases, each of these tactics may work.

Process 114

Process Customers Appointment Pharmaceutical 114

Hubspot

FEBRUARY 4, 2014

Cisco''s in the tech sector, so the bars above its name in its logo could represent a variety of different things. As I’ve grown to learn more about the company, I’ve also realized that those lines represent a piece of who they are. What comes to mind for me first, though, is radio/frequency. Nicely done, NextGen team.

B2B 78

B2B Healthcare Represent Pharmaceutical 78

Salesforce

FEBRUARY 2, 2023

In the second industrial revolution, electricity and other scientific advancements led to mass production. Energy capture, storage, and transmission represent a growing market sector, spurred by the falling cost of renewable energy technologies and improvements in battery storage capacity.

Manufacturing 98

Manufacturing Technology Technology Pharmaceutical 98