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Coachella, Tomorrowland, Bonnaroo & More: How Top Music Festivals Use Social Media

Hubspot

Social media allows us to promote our events more strategically, listen to and engage with our fans, enhance attendee experience, help measure the event's overall success, and find areas for improvement in the next time you put it on. It's absolutely brilliant.". Feel the Social Media Vibes. How are people feeling about your event?

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Cialdini’s 7th Persuasion Principle: Using Unity in Online Marketing

ConversionXL

If you’ve worked in marketing, sales, conversion optimization – any role that has to do with strategic communications/persuasion – you’re likely familiar with the work of Dr. Robert Cialdini. Even if you haven’t read the book, you’ve probably heard of his 6 persuasion principles.