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How an ecommerce site increased commercial monthly organic traffic from 37K to 210K

Search Engine Land

Top Google rankings: Secured top three positions for competitive terms like “electric bike” (246,000 searches) and “eBike” (90,500 searches), boosted by strategic digital PR and a focus on the online audience journey. This is not the case with Lectric eBike, an electric bike ecommerce company.

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Walmart launches Roblox metaverse experiences

Martech

“It’s about meeting customers where they are online,” said Justin Breton, brand experiences and strategic partnerships director for Walmart, in an interview with MarTech. “We Electric Island DJ experience at Walmart Land on Roblox. In October, Walmart Land will host a motion-capture concert on Electric Island, dubbed “Electric Fest.”

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How Can You Get More Value From AI? This Company Has Some Ideas

Salesforce

Breaking down silos Schneider Electric , a global energy management and industrial automation company, has formalized an AI program under a new Chief AI Officer and scaled it to every corner of the company. Let’s look at one model company you can learn from. Its vision, “data and AI first,” is already paying dividends.

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From Print to Digital: The History of Content Marketing

Lead Fuze

From Booksellers to Publishers: A Strategic Leap This strategic leap wasn’t just about diversifying into new avenues like publishing newspapers; it was essentially an innovative form of content marketing. Scribner’s Magazine is another example worth noting here.

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How to survive a Google core update and come out on top

Search Engine Land

The image below shows how you might group categories of topics for a power tools site that sells cordless power tools, electric power tools and gas-powered tools. In this example, the site has one major theme (power tools), and it is supported by three major categories: cordless power tools, electric power tools and gas-powered tools.

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Management Roles: Your Path To Success

The 5% Institute

Introducing Management Roles Management roles are the positions within an organization that are responsible for overseeing operations, making strategic decisions, and ensuring efficient coordination among different departments. Managers must navigate these obstacles while maintaining their focus and guiding their teams towards success.

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Here’s How Your Field Service Team Can Fix Problems Before They Happen

Salesforce

This makes the service provider a strategic partner to their customers. For example, an electric vehicle manufacturer has a failure with a trunk lift issue — an error in the mechanics of the trunk not opening correctly. You can use the data you already have to learn what you need for the future.

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