Engineering Minimum Viable Product Objectives and Key Results User Experience 
ConversionXL
FEBRUARY 3, 2022
Growth hacking is about caring for and optimizing the user experience to build trust and keep customers using your product. In his course on Growth Mindset (part of CXL’s Growth Marketing Minidegree ), WeTheFuture.org founder John McBride describes three key components of a successful growth marketer: 1. The result?
Search Engine Land
JANUARY 5, 2023
At a high level, an SEO product manager (PM) helps teams optimize features and functionalities on a website so that it’s discoverable by search engines and humans alike. This role is uniquely positioned to empathize with and understand two important types of customers: Search engine bots (i.e., Googlebot) that crawl websites.
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