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Raw Data & Google Analytics: A Game Changer

ConversionXL

After a few hours playing around with SQL , I was already able to deliver insights I never could have with aggregated Google Analytics reports. Do more and more people use Feature X? Set up your own attribution calculations to measure the return on ad spend across all ad platforms. Where do my users come from?

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Best Prospecting Methods — 4 Ways To Stop Second-Guessing How You Prospect

Sales Hacker

In this blueprint, we provide insights into the best prospecting methods for different go-to-market (GTM) strategies. Following a short conversation, you may learn that they go up the mountain a couple of times a year and that they hate putting on chains. CR(t) —The conversion rate as a function of time to get to a single SQL.

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SaaStr Podcasts for the Week: May 10, 2019

SaaStr

How should North Star’s be segregated between GTM teams and biz ops teams? If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin. You said you believe in eliminating the handoffs between GTM teams and the redundancy of MQLs and SQLs. Jason Reichl.

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The Where, When, and How of AI with Theory Ventures, Open AI, MotherDuck and Lamini

SaaStr

At SaaStr Annual , he was joined by Jordan Tigani, Founder and CEO of Mother Duck Maggie Hott, GTM at OpenAI , and Sharon Zhou, Co-Founder and CEO of Lamini to discuss the new architecture for building Software-as-a-Service applications with data and machine learning at their core. What about the GTM side?

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