Remove Go To Market Remove Growth Remove Launch Remove Sales Support
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Ecosystem-Led Growth (ELG) for GTM

Sales Hacker

GTMnow is the media extension of GTMfund – sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350+ of the best in the game executive operators who have been there, done that at the world’s fastest growing SaaS companies. Why Ecosystem-Led Growth for GTM? Let’s get into it.

GTM 94
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Crafting a Winning Go-to-Market Strategy

Highspot

Having a well-defined go-to-market (GTM) strategy is crucial for the success of any product or service. A successful GTM strategy involves a series of coordinated steps aimed at bringing a new product to market effectively. Takes into account the entire customer journey, from product development to post-sale support.

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Crafting a Winning Go-to-Market Strategy

Highspot

Having a well-defined go-to-market (GTM) strategy is crucial for the success of any product or service. A successful GTM strategy involves a series of coordinated steps aimed at bringing a new product to market effectively. Takes into account the entire customer journey, from product development to post-sale support.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot

To have a successful product launch, you need to craft a thoughtful, actionable, effective go-to-market (GTM) strategy framework. Without proper planning, it’s impossible to know if you’re chasing the wrong audience, are too early or too late to a given market, or targeting a market that's too saturated with similar solutions.

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The Ultimate Guide to a Career in Sales

Hubspot

Per Glassdoor , the average base salary for an inside sales rep is $42,932, and the average commission ranges from $2,000 to $27,000 per PayScale. Similar to SDRs, inside sales reps roles are a great launch point for a sales career. This role is also known as "systems engineer," "pre-sales support," or "field consultants."

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. Cassie spent the first pre-SaaS chapter of her tech career in growth roles in subscription and marketplace businesses (TheLadders.com, GLG).

Sales 130
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Crossing the Chasm by Geoffrey Moore

The Lost Book of Sales

I have to say it didn't bother me at all while I read it, but I can understand that modern "Growth Hackers" and other actively practicing professionals can feel that way. Being sales vs. market driven when crossing the chasm. Launching the invasion. Hence the importance of pragmatists as a market segment.