ConversionXL

SEPTEMBER 20, 2018

To put your SaaS in the best position to win, you need to pick a go-to-market strategy that will place your SaaS on high ground. Put Your SaaS Go-to-Market Strategy on High Ground. First off, what is a go-to-market strategy? Is your SaaS Go-To-Market Strategy at Risk? Tidal Waves. Tidal Waves.

Go To Market 289

Go To Market GTM Profit margin Education 289

Highspot

OCTOBER 23, 2023

When executed effectively, it can lead to a significant uptick in sales, expanding the business’s market share and revenue streams. Market share: How much of the target market has the product captured compared to competitors? A strategic product launch targets the needs and desires of its audience.

Launch 59

Launch Negotiate Product GTM 59

ConversionXL

OCTOBER 7, 2021

This stage is used to determine the viability of your product and confirm when it should go to market. You’ll experience a boost in sales and market presence. You’ll also notice marketing turning more towards the competition. Your goal now is to defend market share to continue to maximize profits.

Product 142

Product Minimum Viable Product Price Launch 142

ConversionXL

JUNE 25, 2021

The typical product lifecycle can be broken down into four stages: Introduction: Your product may still be in development and your marketing goals focus on generating awareness and motivating users to sign up and purchase. Growth: A sharp increase in users and sales. Decline: New user sign-ups and revenue begins to decrease.

Launch 96

Launch Product Non-Profits GTM 96

SaaStr

DECEMBER 17, 2019

If engineers are doing days or weeks or even sometimes months of work to install something, it’s incredibly unlikely that they’re going to quickly rip it out and change it. That allows us to have a very different go to market strategy. And by the way, we’d like to go make these platform decisions.

Finance 58

Finance X-functional Non-Profits Launch 58