article thumbnail

SaaStr Podcast #395 with UserTesting CEO Andy MacMillan

SaaStr

I was at a little company in Minnesota called Stellent that was acquired by Oracle. That to me, is where product marketing really comes into play. And then scaling a go to market organization, right? That’s the best product marketers are just as comfortable in the product meeting as they are in the sales huddle.

article thumbnail

170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. And to always keep in mind it is about the client, not the product you are pitching. you’re going to lose them.

Sales 130