Highspot

OCTOBER 23, 2023

It starts with strategic actions, teamwork, and market understanding. Develop a Robust Product Launch Plan and GTM Strategy A well-thought-out launch plan and a go-to-market strategy (GTM) ensure you reach the right audience with the right message. So, how do you ensure your product launch bears fruit?

Launch 59

Launch Negotiate Product GTM 59

Lead Fuze

JANUARY 1, 2022

This article is intended for those who want to learn more about how companies can negotiate with their technology providers. So it’s important when negotiating price with your manufacturer to define all parameters beforehand so you can be sure what they mean before deciding on any assumptions. New OEM Software Structure.

Negotiate 52

Negotiate Profit margin Contract GTM 52

Sales Hacker

JANUARY 13, 2021

Depending on the software, implementation, and go-to-market (GTM) strategy, considerable costs and internal resources could be needed for a successful deployment. Therefore, it is essential to define the parameters of the deal structure in advance of price negotiation. Customization.

GTM 74

GTM Negotiate Profit margin Contract 74

Sales Hacker

OCTOBER 7, 2021

Remember this when you are negotiating your pay. Amy Slater is Global Vice President and GTM leader for Cybersecurity company Palo Alto Networks. Proven track record of win-win approaches leveraging technology and teamwork to resolve complex business challenges. Jenny is a revenue leader and GTM strategist. Amy Slater.

Sales 130

Sales Start-ups Up-sell Cross-sell 130