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A/B testing X-functional Click Through Rate Launch Objectives and Key Results Up-sell Conversion Sell Product Customers More Related Topics >
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3 Real-Life Examples of Incredibly Successful A/B Tests

Hubspot

OCTOBER 1, 2014

But for many marketers out there, the tough part about A/B testing is often finding the right test to drive the biggest impact -- especially when you’re just getting started. So, what’s the recipe for high-impact success? ComScore ran an experiment on their product pages to accomplish just that. The Original.

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A/B testing Minimum Viable Product High impact Promote 75
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How to Use Smoke Tests to Validate Your Product or Feature Ideas

ConversionXL

FEBRUARY 28, 2017

It’s certainly the way that Dan positions it above, but it can easily be applied to bigger companies looking to test new product ideas, feature ideas, service ideas, etc. Dan’s process proposes something very interesting: that there’s something wrong with the current minimum viable product (MVP) concept.

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Product X-functional A/B testing Minimum Viable Product 67
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