Salesforce

FEBRUARY 7, 2024

Figuring out the right way to price your products can be tricky. Whether you’re selling software or designer handbags, your pricing strategy has a big impact on your sales success. There are a lot of ways to go about it, but if you’re looking for simplicity, cost-plus pricing might be a good bet.

Price 52

Price Profit margin Manufacturing Retail 52

Sales Hacker

JANUARY 13, 2021

Enterprise original equipment manufacturer (OEM) software is when one software company (the licensor) licenses its software to another software company (the licensee). The licensee embeds the third-party software into its application to improve it by adding new functionality or features, or enhancing existing functionality or features.

GTM 74

GTM Negotiate Profit margin Contract 74

ConversionXL

JUNE 2, 2020

We have feature X that they don’t.”. A long time ago, toothpaste manufacturers competed on only a few dimensions, like “freshens breath” and “fights cavities.” Your competitor has feature X, you need feature X. Differentiating with price is not sustainable. You can’t compete on features (for long).

A/B testing 162

A/B testing X-functional Price Gaming 162