The 5% Institute

JULY 6, 2023

These may include: High-quality products or services. Innovative marketing strategies. Some common weaknesses in sales may include: Limited product range. Inadequate market research. Some opportunities in sales may include: Entering new markets or demographics. Collaborating with strategic partners.

Niche 52

Niche Objectives and Key Results Healthcare Sales 52

Lead Fuze

JULY 24, 2023

Whether you’re a startup founder, a product manager, or an investor, understanding how to find total addressable market is crucial for your strategic planning. This key metric provides invaluable insight into the potential revenue opportunities available in your chosen market segment.

Strategize 52

Strategize Strategic planning Niche Growth 52

SaaStr

FEBRUARY 1, 2024

#1 Thing That Changes in Marketing As You Scale: The Product Maturity Curve Determines Marketing Strategy Your marketing strategy should be extremely tightly aligned to the product maturity curve. When you’re a single-product company, you have a certain footprint in terms of your product.

GTM 74

GTM Growth Education Strategic planning 74

SaaStr

NOVEMBER 19, 2019

WebPT achieved 30% market share and transformed an entire vertical with a purpose-built solution in a tech-averse industry. Learn what it takes to create your own category, achieve scale in a niche SaaS vertical and how it requires more than just discovering an unmet need. I sometimes call it a niche market.

Closing 66

Closing Customers Niche Cross-sell 66