Selling into Startups 101: What You Need to Know to Find a Unicorn
Sales Hacker
SEPTEMBER 11, 2020
For example, Lyft’s mission statement is, “ improve people’s lives with the world’s best transportation.”. Nor is it necessary for a startup to work on technology, or take venture funding, or have some sort of ‘exit.’ The company is past the MVP (minimum viable product) and is showing initial signs of success.
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